Trusted Tips and Resources

Trusted Tips & Resources

Trusted Regina Financial Management Consultant John Barabe Discusses Boom and Bust

John Barabe  is a Trusted Regina Financial Management Consultant and he has an unwavering commitment to quality and service which has enabled him to build and retain a successful practice in Regina. He and his team of Regina financial professionals and support staff  believe that planning with honesty and integrity are cornerstones to improving their clients' quality of life. He applies his knowledge to help clients make the right choices when considering all the product and service options that exist in today's marketplace. In his latest Trusted Regina financial expert article he shares a Boom and Bust Report! 


Boom Bust Report

August 2021


I am sending this out as material information to keep everyone informed. This is not a solicitation for any investment. This is only meant to provide perspective and update you as best as I can from the extensive ongoing research that I do.

 

Market REALITY

 

We live in interesting times. In history there have been bubbles; however, they used to be contained to a region or asset. The Dutch Tulip Bubble (1630’s), South Sea Bubble (1720), 1929 crash, and more recently the 2000 Dot Com Bubble and the 2008 U.S. Housing bubble to name a few. But none of these engulfed the entire world. Fast forward to today. By nearly any metric, the stock markets are now at highs never seen before. 


How is this possible? 


Companies are shut down, closing stores and offices, or running way below capacity due to an inability to bring in workers and customers staying home.









Bond prices are also in the stratosphere. Since when do negative interest rates make any sense? This is the epitome of a bubble. Negative interest rates are only possible when investors overpay so much for a bond, that they are guaranteed to lose money. Interest rates around the world are either near, at, or below zero. Thus, loans are super cheap as interest rates are the lowest in human history (because bonds are the highest priced in history). 

 

To complete the “everything” bubble, we must include real estate. Real estate prices are a factor of the affordability of the monthly payment. Even though real estate prices are extremely high, payments are still affordable due to the lowest interest rates in history. Recent increases in housing are now eclipsing payment affordability despite the record low rates. If rates were “normal”, housing prices would have to be much lower.






The bubble is not limited to stocks, bonds, and real estate. There are other signs of a bubble. Intangible Non-Fungible Tokens (NFT-digital record of ownership), empty canvasses, non-existent music and most recently a woman’s intangible “love” have been priced in the many thousands or even hundreds of thousands of dollars! Really? 

 

Wondering what an NFT is? 


In order to really understand an NFT on an intangible asset, I will equate it to a tangible asset like a house. With an NFT you own a document that says you own the “house”. But anyone else can own the house as well (digital copy is identical to the original) and the masses can and have downloaded your house exactly as you did. The only difference is you paid a fortune for the ownership document. See the following example.

 

A digital artist named Mike Winkelmann sold his NFT (of the below image ) for US $69 million!! 

What did the buyer get? Anyone can still view “Beeple’s” original and even make exact copies of it at no cost. $69 million just does not buy what it used to. In my mind the buyer bought nothing.




There is evidence of a major bubble, now well known as the everything bubble (do your own search of the “everything bubble”). We know logic would have us buy low and sell high. When we buy high, we reduce our potential for return and increase our downside exposure (increase risk). The masses buy high and sell low despite this logic. Success secret: do the opposite. 

 

Regardless of the evidence that stocks, bonds, and real estate are in a bubble, there are still great opportunities for your life savings. Being aware of the dangers allows you to protect yourself and even profit from the opportunities they provide. 

 

I hope you are enjoying the remaining summer as we all know too well what comes next. If you have any questions, or just want to catch up, please feel free to touch base by email, phone or with an in-office appointment. 

 

Sincerely,

John Barabe, Madison Schenher and team.



 


Sources: 

https://www.investopedia.com/articles/personal-finance/062315/five-largest-asset-bubbles-history.asp

https://www.cnbc.com/2021/01/23/the-stock-market-is-at-or-near-the-most-expensive-levels-ever-by-most-measures-when-will-it-matter.html

https://currentmarketvaluation.com/models/buffett-indicator.php

https://www.researchgate.net/publication/307846512_Corporate_Reporting_of_Non-GAAP_Earnings_and_SEC_Compliance

https://www.investopedia.com/articles/investing/070915/how-negative-interest-rates-work.asp

https://www.weforum.org/agenda/2016/11/negative-interest-rates-absolutely-everything-you-need-to-know/

https://onlineonly.christies.com/s/beeple-first-5000-days/beeple-b-1981-1/112924

5 and 6 https://www.theglobeandmail.com/opinion/article-nothing-has-never-been-more-valuable-than-it-is-now/

Earlier this month, the Italian artist Salvatore Garau sold Nothing for a mere €15,000 ($22,000) – making him an underachiever extraordinaire at a time when Nothing is sacred, and people are clamouring to pay millions for it.

“You do not see it but it exists; it is made of air and spirit,” Mr. Garau said of his “immaterial sculpture,” titled Io Sono. “It is a work that asks you to activate the power of imagination.” And yet, if he had been financially savvy, he would have issued an NFT, a non-fungible token, for the work. Back in March, a digital artist named Mike Winkelmann, better known as Beeple, sold a digital collage as an NFT – not some physical artifact, but just a spritz of bits attesting to a kind of ownership-adjacent non-ownership. Anyone can still view Beeple’s original and can make exact copies at no cost. The buyer spent US$69-million.

 

https://www.makeuseof.com/what-do-you-actually-own-if-you-buy-an-nft/

 

https://www.theguardian.com/music/shortcuts/2013/jan/28/church-sold-out-cd-silence

https://en.wikipedia.org/wiki/List_of_silent_musical_compositions

https://nypost.com/2021/07/29/polish-influencer-just-sold-her-love-as-an-nft-for-250k/

http://www.olivertalamayan.com/success-secret-do-the-opposite-of-what-everyone-is-doing/

10 https://edition.cnn.com/style/article/beeple-first-nft-artwork-at-auction-sale-result/index.html

11 https://www.millionacres.com/real-estate-financing/articles/is-home-affordability-out-the-door-for-2021/

11 https://www.stcatharinesstandard.ca/local-niagara-falls/news/2021/05/07/housing-affordability-plummets-in-niagara-in-2021.html

11 https://wowa.ca/calculators/affordability   According to BMO, home buyers must have a minimum 5% down payment for homes worth less than $500K. For homes between $500K and $1M, home buyers must have at least 5% for the first $500K and 10% for the remaining amount. For homes worth more than $1M, home buyers must have a minimum 20% down payment.

12 Ninepoint presentation July 21, 2021 slides 10 and 11. 

13 https://www.youtube.com/watch?v=_qfgTf09f5I&t=1825s  well done research that details how the world used gold/silver for most of history. The reserve currency misinformation chart that is used wide spread. Less to do with reserve currency and more to do with fiat. 

 

 

The opinions expressed within this article/communication are those of the Financial Advisor and are not necessarily those of Keybase Financial Group Inc. Any data provided is for illustration purposes only. Clients and prospective clients should always read a product prospectus and fully understand all of the risks associated with the product before purchasing. Any information relating to the discussion of taxation issues is considered to be only general in nature. Clients should seek a qualified tax professional to discuss their specific tax requirements.

 

Third party publications are not prepared by Keybase Financial Group Inc. The opinions, estimates and projections contained in the publication are those of the author as of the date indicated and are subject to change without notice. Keybase Financial Group Inc. makes no representation or warranty, express or implied, in respect thereof, takes no responsibility for any errors or omissions which may be contained therein and accepts no liability whatsoever for any loss arising from any use of or reliance on the report or its contents. The provision of this publication is not to be construed as an offer to sell or a solicitation for or an offer to buy any securities.

 

Keybase Financial Group Inc. is a member of the MFDA and is a member of the MFDA IPC.

 

Trusted Regina Lawyers at MacKay & McLean Share 5 Tips If You Are Considering A Separation

MacKay & McLean provides the professional services of a large Regina law firm, with the intimate attention of a small firm. The legal process can be daunting and overwhelming, but it doesn't have to be. MacKay & McLean is with you every step of the way.

MacKay &  McLean are TRUSTED REGINA LAWYERS. In their latest tip they provide their top legal tips for individuals going through or considering separation


Top 5 Things To Consider when Going Through A Separation 





So, you’ve separated. Now what?

The short answer? It depends.

As with most things, separation can take one of many paths, and there is no universal approach. Generally, we see two paths: an easy way and a hard way. The easy way involves agreement and, often, compromise. The hard way usually involves lawyers, courts, and a lot of time, money, and emotional hardship.

If you’re certain this is the end of the relationship, I suggest you read the rest of this article. If you think you are just taking some time apart, it may be pre-emptive to consider the following steps. Please keep in mind that these suggestions are aimed at those who have truly reached the end of their relationship. Even If you were never legally married, the law may still consider you a spouse. This will vary by jurisdiction, legislation, and context, but in Saskatchewan, the rule of thumb is that one obtains property and support rights and or obligations after two years of living together.

If you were legally married or a spouse, here are the top 5 things you need to consider after separation.

1. IF YOU HAVE KIDS, PLAN YOUR PARENTING ARRANGEMENT

After separation, you must consider your parenting arrangement. Your child, or children, are of primary importance. How you handle things now will have a lasting impact on your relationship with them, their schooling, their friendships, and their state of mind. Accordingly, a lot of thought should go into this.

The Children’s Law Act, 2020 sets out that parents are presumed to have joint decision-making authority and responsibilities. No longer do courts in Saskatchewan look at simply custody and access. The primary focus is on what is in the best interest of the child or children.

The court will focus on the age of the child and their stage of development, the child’s relationship with each parent, each parent’s willingness to support the development and maintenance of the child’s relationship with the other parent, and so on.

When agreeing to a parenting arrangement, you should discuss things such as the weekly schedule, holidays (including long weekends), birthdays, summer vacation, and family travel. Make sure to keep in mind the child’s schedule, as well as what is realistic and possible with each parent’s work schedule.

Ultimately, there is not a single “correct” arrangement, and the best plan is always going to be the one that works for your family.

2. DECIDE WHO IS LIVING WHERE

After separation, it is important to consider who is living where. Some have suggested that staying in the family home is paramount, but this advice is questionable. The family home is a sharable asset, no matter whose name is on the title or who continues to reside in the residence after separation.

If there are children the primary consideration is often how to minimize any disruption in their lives. To this end, former couples may enter into “nesting agreements” where they share the home or continue to live with one another. A “legal” separation starts when the intention to live separate and apart forms.

Often, one party will stay in the home and the other will find someplace to rent. Deciding who will live where and how it will be paid for is the focus at this stage.

3. TAKE STOCK – INVENTORY ALL ASSETS AND LIABILITIES

Once things have slightly settled, make a list of what you have and what you owe, along with the corresponding values of each.

Gather information that confirms or verifies when cohabitation commenced, a copy of your marriage certificate, and any documents that support your list of assets and liabilities or debts.

You usually don’t want to go so far as to list every dish and piece of silverware, but you should definitely list major assets, e.g. home, cabin, cars, jewelry, art, etc., and estimate the fair market value of each. Similarly, list the debt each person has.

Upon separation, the rule of thumb is that you divide the gains during the marriage. Therefore, you should parse out the property that you had, or the value of it, prior to the marriage.

If you had a common-law relationship, the two-year anniversary is considered the “date of marriage”.

Decide who keeps what.

4. GATHER TAX RETURNS

One of the primary things lawyers will look for next is evidence as to what each party makes. This will require documentation of sorts, e.g. income tax returns, notices of assessment, and pay stubs.

The income information can be used to determine whether one party should pay support. If you know the other party’s income, you can calculate support on your own using sites such as https://www.mysupportcalculator.ca/. Sites such as this one can help determine your budget and how much you need or have to live on.

5. PUT IT INTO WRITING

Once the dust begins to settle and the vision for the future becomes a little clearer, you should encapsulate everything in a separation agreement. It’s better to avoid serious issues in the future by building a good agreement today. Having a separation agreement in place makes the path going forward a little easier, including the likely divorce, and it helps avoid disputes.
Separation agreements generally revolve around 5 things:

  • Recitals, which spell out the details of the relationship and the parties—date of cohabitation and/or marriage and date of separation;
  • Custody, access and parenting arrangements;
    Child support;
  • Division of property—who keeps what property and who takes what debt; and,
  • Spousal support—how much will be paid and for how long.

The cost of preparing an agreement like this typically depends on how much the lawyer must negotiate, as well as how complicated the affairs are of the parties involved. For example, if the parties have lots of business entanglements, then the cost of an agreement will be higher. And, if the negotiation is already mostly done, agreements may be drawn up for a lot less.

Click on this link to read our full article and to watch a video that provides more helpful information 

At the end of the day, we know that this list of things to consider after separation isn’t comprehensive – it would be impossible to make a list that covers every scenario! This is why we offer a free consultation. You can call 306.569.1301 to speak with one of our experienced lawyers .We will try to get back to you as soon as possible, usually within 24 hours.


Robert Mackay and the team at Mackay & McLean offer a variety of legal services and are able to represent you in a variety of situations that require counsel. In addition, they offer a free initial consultation. They are Trusted Regina Lawyers, based in Regina Saskatchewan,  and they specialize in real estatecriminalpersonal injurycommercial & family law.


See more legal tips from Mackay & McLean here 


Trusted Regina Financial Advisor John Barabe explains Inflation.

John Barabe has an unwavering commitment to quality and service which has enabled him to build and retain a successful practice in Regina. He and his team believe that planning with honesty and integrity are cornerstones to improving clients' quality of life. He applies his knowledge to help clients make the right choices when considering all the product and service options that exist in today's marketplace.  In this article, he gives us a little perspective and insight while ansewring the question does inflation matter.

Does INFLATION matter?


Let’s simplify inflation with a silly story: The U.S. government just printed and deposited 1 billion dollars into everyone’s chequing account. The first thing that happened is a 5-mile-long lineup at the Ferrari dealer. But, will the Ferrari dealers sell their expensive cars at yesterday's price? Not a chance, because the currency is now nearly worthless. 

 Above sports cars, there are exotic sports cars—and then there’s the LaFerrari! Base model starting at $1,420,112 U.S.

The purpose of my above silly story was to emphasize that printing does cause inflation. Further to that point, 78% of all money the U.S. has ever created was printed since January 2021. Please note that the M2 money supply chart was recently discontinued. I wonder why? What is the value of anything that can be produced for nothing?


Okay, enough theory. Commodities broke out to the upside (by Michael Oliver’s criteria) in October and are currently up ~28% since that breakout. He is predicting a ~50% climb in less than a year and we are on pace for his prediction to play out. 

As commodities are the basis for everything we consume, does it not make sense that costs (actual inflation) will also be increasing by about this amount? 

We have known for a long time that Statistics Canada and BLS (U.S. Bureau of Labor Statistics) understate inflation. Check out shadowstats.com (see below chart) and the Chapwood index for carefully calculated inflation (both of these independent sources calculate inflation amounts and their results roughly confirm each other and dispel the official calculation).

Understating inflation is done to save the government billions a year. Think about union negotiations when the official inflation is only 1%. This creates unfortunate negative effects, the payout of social programs and pension plans to name a few. Over time we end up with way less income than “actual” inflation would dictate we should have. 

What if inflation, real inflation, were to be 50% from October 2020 to October 2021 (matching the increase in commodities as discussed above)? If this were the case, I would guess that Stats Canada and the BLS would have to increase their official numbers higher, much higher. After all, there is a limit to how far you can pull the wool over people’s eyes.

If “official” inflation were to become 12% (still way below the above “potential” actual) a 5-year GIC (guaranteed investment certificate) becomes ~16% and mortgage rates would jump to ~20% (there is a profit spread for banks). A $1,905 a month payment ($500,000 house with a high ratio $450,000 mortgage at 2%) would become $7,267 a month

The likely outcome for many homes would be that the bank now owns them as this payment is much too high. The bank would then attempt to sell it to recapture the debt lent out.

House prices are dictated by the affordability of the monthly payment. For example, $7,267 is not affordable. Assuming $1,900 is still affordable the $500,000 house would have to fall in price (using the same high ratio 90% mortgage - now $120,000) to $135,000. That is a drop in value of -73% or a $365,000 loss. 

Our money forms the bank's reserve (bank deposits are unsecured loans to the bank/credit union/trust company). It does not matter if we deposit to savings, chequing or locked in for a time period. From our deposits, the banks loan money out at huge leverage. I was shocked when I looked up the reserve that Canadian banks set aside. It seemed as though it was a secret (finding specifics was nearly impossible). The reserve is apparently 0.62% on average for Canadian banks. Less than one percent. Let’s make it 1% to simplify how leveraged the banks are. 

For every $100 in deposits, they loan out $100/0.01 = $10,000. All the banks need to lose is $100 of their $10,000 block of debt to be bankrupt. Considering the above losses with only a 12% inflation rate, I believe that is a real risk. 

In addition to the above, the actual amount that CDIC (Canada Deposit Insurance Corp.) could cover in a system-wide banking collapse (which would likely be the result of 12% inflation) is $6737 per $100,000. It is just not designed for a system-wide collapse. I do believe the money needed will be printed but is that not what caused the problem in the first place? I believe more printing will not solve the problem but will make the problem worse.

Also think about the effect of your money sitting in the bank. If inflation is way higher than the understated official number, deposits are not being compensated. After tax and inflation, what will you gain? Or will you suffer a guaranteed loss? 

Why is it that no one is telling you about this but me? Why is this not front-page news? Should GIC’s still be rated low risk?

So, does inflation matter? I will let you decide. There is more to this story, much more. As this plays out, we will be here every step of the way. Our objective is to guide each of you to the best of our ability and do everything we can to protect and grow your wealth. This is evident with the strategies and investments that are recommended (and more than likely implemented) already.


If you have any questions, or just want to catch up, please feel free to touch base by email, phone or with an in-office appointment. 

John Barabe and his team carefully consider your needs, goals and dreams in order to implement a well-constructed financial strategy, so that you can have peace of mind about your hard-earned money and financial future. They can simplify your life by addressing your complete financial well-being, which encompasses everything from:

John Barabe is a Trusted Financial Advisor



"The opinions expressed within this article/communication are those of the Financial Advisor and are not 
necessarily those of Keybase Financial Group Inc. Any data provided is for illustration purposes only. Clients and 
prospective clients should always read a product prospectus and fully understand all of the risks associated with 
the product before purchasing. Any information relating to the discussion of taxation issues is considered to be 
only general in nature. Clients should seek a qualified tax professional to discuss their specific tax requirements.  

Third party publications are not prepared by Keybase Financial Group Inc. The opinions, estimates and projections 
contained in the publication are those of the author as of the date indicated and are subject to change without 
notice. Keybase Financial Group Inc. makes no representation or warranty, express or implied, in respect thereof, 
takes no responsibility for any errors or omissions which may be contained therein and accepts no liability 
whatsoever for any loss arising from any use of or reliance on the report or its contents. The provision of this 
publication is not to be construed as an offer to sell or a solicitation for or an offer to buy any securities. 

Keybase Financial Group Inc. is a member of the MFDA and is a member of the MFDA IPC". 

Active Electric Trusted Regina Electrician Tip on How To Lower Your Electrical Bill

Active Electric Regina Electricians get it right the first time, delivering all electrical services including installation, upgrade, and repair solutions. Active Electric are your TRUSTED REGINA ELECTRICAL EXPERTS

Active Electric Tip About How To Reduce Your Electrical Bill


Few people enjoy spending money unnecessarily but many of us spend money on our electrical bill that could have been saved by making a few simple changes.  Many of us are using more power than ever, with kids back and forth from an online school or you working possibly from home.
That is why Active Electric, has provided these easy-to-follow licensed electrician tips for lowering your electric bill.  Active Electric is passionate about keeping our clients safe and saving them money on electrical services, which is why they offer a variety of residential and commercial electrical services. Reducing electricity usage has the added bonus of being good for the environment, so you can save money and feel good about doing it!

Tips to Conserve Electricity

While there are some big changes that you can make to your home that will save on electricity, like upgrading to energy-efficient appliances or installing solar panels, there are also many smaller changes and tricks that can be employed to conserve energy. Some tips to reduce energy usage include:

Switch to LED Lighting

LED bulbs use much less power and last longer than conventional light bulbs and they are available in a variety of colours and styles.

Optimize Operation of Dishwashers and Laundry Machines

Most electrical providers decrease the cost of electricity during off-peak hours, like early morning or nighttime. Running heavy power-using appliances during this time, rather than at peak hours, can save you a lot of money. Also, only run these appliances when you have a full load to reduce the time that they are operating.

Keep Your Thermostat Steady

Drastic increases or decreases in temperature create an unnecessary electrical strain. Keep your thermostat steady within two or three degrees.

Use a Thermal Wrap on Your Water Heater

Water heaters are one of the biggest consumers of electricity, so insulating your water heater to prevent heat loss will reduce electricity expenditure.

Clean and Replace Filters

Air filters on appliances and ventilation gather dust and debris and the more clogged they get, the more power it takes to get air moving. Clean the filters on your dryer, furnace, fridge, and air conditioner to help them use less electricity.

Turn Off the Lights

Just turn off the lights every time you leave a room. Leaving any electrical device or light on when you are not in the room is wasteful.

Insulate Doors and Windows

A lot of heat can move through doors and windows, even when they are closed. Be aware of open doors or windows and install the proper weather stripping and insulation to minimize heat loss.

Read a book or get outside

What we do for entertainment can have a massive effect on our electricity bills. A television consumes more electricity than a reading lamp. Pursuing hobbies that do not use as much electricity will also typically help you to stay healthier!

If you are interested in finding out more licensed electrician tips for home electrical safety for winter, or If you are ever uncertain about a potential electrical issue in your home please Contact Active Electric.  and one of their qualified professionals would be happy to help.  They also provide free quotes! 


ACTIVE ELECTRIC is a TRUSTED REGINA ELECTRICIAN 





TRUSTED DIRECTORIES ANNOUNCE PARTNERSHIP WITH FIX IT UP!

S & E TRUSTED ONLINE DIRECTORIES INC & FIX IT UP -JOINT  MEDIA RELEASE

For Release - January 26th, 2021 at 10 am SASKATOON, SK  

TRUSTED DIRECTORIES ANNOUNCE A PARTNERSHIP WITH FIX IT UP! 

S & E Trusted Online Directories is a multi-award-winning Saskatchewan marketing company headquartered in Saskatoon, Saskatchewan. Founded in 2011 by local award-winning entrepreneur Sara Wheelwright, it has a local online directory division, that includes Trustedsaskatoon.com and a, Trustedregina.com. In addition, there is a full-service marketing agency, . Our company focus is supporting local businesses operated with integrity as a priority. 


FIX IT UP is owned by Brad Fekula and Dwayne Melcher. Brad has over a decade of marketing expertise at Cubbon Advertising, primarily dealing with Saskatchewan businesses. Dwayne is the owner of Melcher Media, a previously Trusted Regina website company and a highly respected Saskatchewan tech agency specializing in software and virtual reality (VR) development.  The Fix It Up software allows consumers a convenient and reliable way to save time and money when looking for a local quote. The FIX IT UP quote software was created by the developers at Melcher Media to revolutionize the way quotes are provided. 

SASKATCHEWAN TECH COLLABORATING TO CREATE ADDITIONAL VALUE FOR SMALL SASK BUSINESSES
 

In 2020 Trusted and FIX IT Up entered into a mutually beneficial legal partnership agreement with the view to providing more support to local businesses in Saskatchewan.  On the surface the 2 companies may seem to be in competition as local web-based directories; but in fact, on closer inspection, it became obvious that they instead complement each other's activities. They share a common goal, to provide the best solutions and advertising value to their clients in the Saskatchewan services industry. 


The Trusted Directories partner with a select and restricted number of locally owned businesses. These businesses fall into 40 specific categories and most are based in and around  Saskatoon and Regina. These businesses are mostly service providers, and to become partners they must meet a unique set of standards, pass a Trusted qualification process, and sign a contract to commit to upholding specific standards of service ‘ The Trusted Guarantees’.  Trusted then promotes the partners individually and as part of the ‘Trusted Community’. Essentially, we sell the Trusted Partners as our only ‘product‘ to the local marketplace via a comprehensive marketing campaign - including, but not limited to,  billboards, radio, social media, CPC campaigns, event marketing, sponsorship, and more. This gives the partners significant exposure in their local marketplace, drives quality leads, and helps their SEO. Trusted also contributes time and money to help the partner's community support efforts, and the Trusted community holds each other accountable as a group of like-minded, quality-driven, locally owned businesses. 


FIX IT UP directories on the other hand, primarily provides a comprehensive quoting platform for local service providers in over 220+ categories. A detailed and industry-specific online quoting system saves service providers significant time. In addition, building such a platform/feature on their own websites would be a significant cost that most service providers would not invest in. FIX IT UP businesses pay a very small lead fee, which they only pay if they are selected for a job they quote. The benefit for consumers and corporations is that they can provide all their information in one easy-to-use platform and await quotes from local service providers.  This is a managed process and also saves consumers time shopping around and the frustration of businesses not getting back to enquiries in a timely manner. 

The Trusted/FIX IT UP partnership involves the following elements:

1. Integration of the FIX IT UP quote software into the Trusted Directories clouded database platform. 

This means that Trusted Partners will be able to receive detailed quotes from local consumers who want a Trusted local service provider. This saves the consumer time and as the partners have to respond in a timely fashion customers are not left ‘ hanging ‘ waiting for a reply. In addition, they can request a quote at their convenience as our platform is open for business 24/ 7!


A bonus for the Trusted partners, is that the quote link and landing page is unique to each business. This means they will not be competing with other businesses in their category that are signed up as a FIX IT UP provider.

See a listing example here: https://www.trustedsaskatoon.com/listing.aspx?lid=334 



2. Trusted Saskatoon & Regina Partners who are listed on Fix It Up will be highlighted as Trusted on Fix It Up.


This differentiates Trusted Partners and recognizes the steps they have taken to invest in their integrity.
It also shines a spotlight on their consistently high standards of quality work and customer service and gives them an advantage in the selection process.



3. FIX IT UP operates on a ‘ typical online directory model’.
They aim to sign up as many businesses as possible and charge a very small fee per lead.  After staffing and development costs this does not allow for much capital to invest in local marketing to drive consumers to use the platform, especially when it comes to mass media like print, broadcast or billboard.  


The Trusted Directories model is different, they charge more for an annual fee and severely restrict the number of businesses in each category to offer much more individual promotion, marketing value, and personalized service for their partners. They appreciate the quality of the FIX IT UP quoting software and in return for integration they are committed to promoting the feature and their FIX IT UP Partnership as part of their ongoing marketing strategy in the cities they serv. 


The owners of Trusted and FIX IT UP believe that local businesses like themselves should actively seek out collaboration opportunities in order to become more successful. We appreciate each other’s strengths, and we are proud to enter into a partnership as two established and recognized leaders in the Saskatchewan marketing industry. A community whose tech sector collaborates is a valuable asset to the province and we believe is crucial for the success of Sask tech as a whole. 


Support local and we all win!

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ADDRESS

S & E Trusted Online Directories Inc
TrustedRegina.com
310 Wall St #209
Saskatoon, SK   S7K 1N7
Ph: 306.244.4150

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